A branded resident app
The town’s name, colors, and logo - on iPhone and Android. We publish and maintain it under our own developer accounts, so the town needs none of its own.
Main Street, in your pocket.
The analytics national retailers have - shared across your whole downtown.
Cute historic downtowns live on foot traffic. Our Main Street gives a district the class of buyer-behavior insight that only national retailers and online giants usually get - pooled and shared across every member business, where cooperation is worth more than competition.
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The real advantage
The data, finally on your side.
National retailers and online giants understand their customers because they operate at a scale that produces data. A single downtown shop never will on its own. Our Main Street gives a district that same class of insight by pooling it: how people actually move through downtown, which corners and blocks draw the most foot traffic, and where the highest-impact areas really are. Bigger, not better - and now shared.
That picture is worth money. A Main Street organization uses it to show real reach and impact, which is exactly the evidence needed to win corporate sponsorships and apply for grants. Engagement produces data; the data brings in the funding that keeps the district strong.
How we compare
“Why not just use Placer?”
Placer measures foot traffic. We move it — and the data stays yours. Here’s the short version against the analytics national retailers use.
See the full comparison| Placer.ai | Our Main Street | |
|---|---|---|
| Data source | Borrowed panel | First-party opt-in |
| Drives foot traffic? | No — measures only | Yes — events & badges |
| Who owns the data | You rent; keep nothing | The district — for life |
What it includes
One platform, shared by the district.
Events, push & ticketing
An events calendar with push notifications and ticketing, so every First Friday and Main Street Day reaches residents where they already are.
A shared directory
Member businesses and local non-profits in one place - map, hours, categories, photos - run from one system instead of dozens of one-off sites.
Badges & passport
Residents earn badges by location, event participation, or a combination - passport-style stamps that route foot traffic to every member’s door.
Volunteer projects & shifts
Residents sign up in a couple of taps; hours are tracked automatically for your reports and grant applications.
Pooled analytics
District-wide foot-traffic and buyer-behavior insight - the evidence that wins sponsorships and grants, out of the same system that runs the app.
Widgets for your website
Your live events calendar and member directory embed straight into your organization’s existing site - one line of HTML, drawn from the same back office. Nothing to maintain twice.
See it working right now
Your calendar and directory, live on your own website.
Both widgets run live off the Ridgefield Main Street instance — real events, real member listings, embedded on a completely different website.
Gamified events
Give people a reason to walk the whole downtown.
Turn any event into a game. Visitors earn badges by location, by event participation, or a combination of both - passport-style stamps that pull them past storefronts they’d never notice and bring them back for the next one. It’s a reason to show up, and a way to route foot traffic to every member’s door.
Everyone downtown wins
One tool, four ways to come out ahead.
Residents
One app for everything downtown - events, businesses, and badges and rewards worth coming back for.
The organization
Run it all from one back office, invite co-admins to share the load, and walk into sponsor and grant conversations with real evidence.
Local businesses
A branded listing and real foot traffic - no developer accounts, no per-seat lease, no patchwork of tools.
Partner non-profits
Their own listings, events, and volunteer drives - all under the organization’s oversight and cadence.
How we handle the data
District insight, never individual surveillance.
Raw location data is purged within 48 hours. Movement is anonymized and sampled at about 11-meter precision every 15 minutes - precise enough to map how downtown flows, never linked to an individual. Analytics are about the district, not its residents. It’s never sold, and tenants own and can export their data.
Proof, not slides
Live as Ridgefield Main Street.
Our Main Street launches with Ridgefield Main Street on Main Street Day, July 10, 2026 - 58 member businesses, a 20+ badge catalog, on iPhone and Android. Built with a downtown, not at them.
Ridgefield Main Street - the first district live on Our Main Street. Real screens from the live app.
Want to see it in action? Download Ridgefield Main Street.
For Main Street orgs, BIDs, and chambers
Give your whole district one tool worth sharing.
A one-time setup and consultation, then a yearly subscription - pay annually or monthly - with support for life. The businesses and partner organizations that want the outreach share the cost, designed to land below what you already spend on the patchwork. Let’s talk about standing up Our Main Street for your district.